Region: California Cannabis Business Conference
10 Noteworthy #CACannaBizCon Speakers
By ccbc
July 12, 2019

10 Noteworthy #CACannaBizCon Speakers

California is on track to post a record $3.1 billion in licensed cannabis sales this year, making it the largest legal cannabis market in the world. But this growth doesn’t come easy! Tough licensing, testing, and packaging regulations are a consistent challenge for cannabis businesses. We’re proud to bring together some of the best and brightest minds in the industry to help you navigate these hurdles and grow your business to its fullest potential. Don’t miss 100+ industry experts speaking to your needs at California Cannabis Business Conference in Long Beach, October 8-9, 2019.

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It is with great pleasure that we announce 10 can’t-miss speakers to meet at #CACannaBizCon. 


Sabrina Fendrick
Director of Government Affairs
Berkeley Patients Group

Panel: All Eyes on California: Exploring Recent Regulatory Changes and Correlating Market Dynamics

Sabrina Fendrick has over ten years of political, industry, and advocacy experience as a cannabis policy professional. She engages with officials on all levels of government, as well as industry representatives, advocacy groups, and community stakeholders on policy, with a recent focus on California’s emerging industry. Sabrina serves as the company liaison to legal experts, regulators, lawmakers, and the community. She assists with the development of local ordinances, legislation, and regulation, while also acting as a spokesperson to the media. She also provides testimony for local, state, and federal hearings and is a regular presenter at industry conferences.

Read More About Sabrina Here


Bryant Godfrey
Arnold & Porter

Panel: Regulating Cannabis Post Legalization: The Role of the Federal Government and the States

Having spent nearly a decade at the U.S. Food and Drug Administration (FDA) in senior regulatory and policy roles, Bryant M. Godfrey advises FDA-regulated companies on a broad range of FDA regulatory, policy, compliance, enforcement, and strategic matters. Mr. Godfrey has a deep understanding of the issues that are of utmost importance to his clients. His experience encompasses a wide range of issues relating to product jurisdiction, medical product development and approval/clearance, labeling, advertising and promotion, scientific exchange, investigations of off-label marketing, post-marketing commitments and requirements, Current Good Manufacturing Practices (CGMPs), drug supply chain issues, medical device reporting, FDA warning letters and responses, dispute resolution, FDA inspections, recalls, administrative detention, import alerts and refusals, combination products, tobacco products, digital health, and he helps his clients to foster positive relationships with the agency.

Read More About Bryant Here


Ruben Honig
Executive Director
United Cannabis Business Association

Panel: All Eyes on California: Exploring Recent Regulatory Changes and Correlating Market Dynamics

Ruben Honig, Executive Director of the United Cannabis Business Association, the largest licensed retail cannabis trade association in California, is a business owner and advocate working to ensure the state of California and the City and County of Los Angeles create fair and equitable cannabis licensing systems. Ruben was co-founder and principal at Ceres Strategies consultancy, an LA based government affairs and communications firm. At Ceres, Ruben specialized in local and state policy and licensing as a recognized leader in the California cannabis industry.

Read More About Ruben Here


Dr. Michael Jenkins
Founder & CEO
Rubisco Research and Consulting

Panel: Exploring Key Biochemical Limitations to Productivity in Cannabis

I have been teaching, researching, and consulting at universities, research sites, and cultivation facilities around the globe. With over 10 years in the industry he has built out a team of world class scientists that as a group are now focusing their expertise on testing, experimenting, and developing the world’s most robust and influential data sets, analyses, and results on hemp which will be used daily by Rubisco to maximize productivity of the plants.

Read More About Michael Here


Jocelyn Kane
Vice President
Coachella Valley Cannabis Alliance Network

Panel: The Promises and Pitfalls of Local Control

Jocelyn is the Vice President of the Coachella Valley Cannabis Alliance Network, a local cannabis industry association representing the voice of cannabis in the Valley. She works to remove barriers for small businesses and reduce red tape for the entire supply chain. 

Read More About Jocelyn Here


Khurshid Khoja
Principal & Founder
Greenbridge Corporate Counsel

Panel: Cannabis Export: Spreading the “California” Brand Nationwide

Khurshid Khoja is Principal of Greenbridge Corporate Counsel, a business law firm founded in 2012 to represent legal cannabis businesses on regulatory and transactional matters. He’s participated in legislative and initiative drafting, stakeholder meetings, executive agency outreach and rulemaking proceedings in connection with California’s cannabis laws and regulations, including Proposition 64 and the Medicinal and Adult Use Cannabis Regulation and Safety Act (MAUCRSA), a well as the Minority Cannabis Business Association’s Model Municipal Social Equity Ordinance. Khurshid currently serves as Vice Chair of the Board of Directors of the National Cannabis Industry Association and Co-chair of the NCIA Policy Council, and on the Board of the Minority Cannabis Business Association, where he serves as the Co-chair of the Policy Committee and co-author of its Model Municipal Social Equity Ordinance. 

Read More About Khurshid Here


Casey Nye-Herrington
CEO & Co-founder
Left Coast Financial

Panel: Banking, Capitalization, & Money Management 

Casey has over ten years of experience managing businesses across industries as diverse as real estate, legal, and medical. In 2009 she took a break from the business world to become a stay-at-home mom, and pursue a different passion; writing picture books. Casey is currently bringing her business and management experience to the senior leadership team at Left Coast Financial Solutions. Casey is a proud member of Oregon’s Woman Led Mastermind ORCA, NCIA, & Tokeativity. She has helped to secure over $700,000 in investment, which lead to the successful launch of Left Coast Financial Solutions in July of 2019. 

Read More About Casey Here


Guy Rocourt
Co Founder, Chief Product Officer
Papa & Barkley

Panel: Scaling Across California

Guy is the Co-founder, and Chief Product Officer for Egg Rock holdings. Egg Rock owns Papa & Barkley, a cannabis wellness line of products and Papa’s Select, a cannabis concentrate line. Guy Rocourt is an experienced cannabis entrepreneur and an expert indoor grower, extractor and product development practitioner. Guy has launched multiple companies in the cannabis space, over the last 2 decades, and has deep subject matter expertise. Guy is a graduate of the Rochester Institute of Technology and a Navy veteran. He has designed and built manufactured infused products facilities (MIPs) in California, Nevada, and Colorado. In addition to his technical and scientific expertise, he is also an artist with the cannabis plant, continuously envisioning and creating new products. His creativity and understanding of the market and cannabis consumers provides deep insight into strategy, production, due diligence of potential investments and product development. 

Read More About Guy Here


Chaney Turner 
The People’s Dispensary

Panel: Social Equity: An Honest Conversation

Unapologetically Black AND queer, Chaney Turner is an entrepreneur, activist & community builder. With more than a decade of successful retail ownership and event promotion/production experience under their belt, Turner’s business acumen is informed by a conscientious, community-driven approach. As founder and CEO of Social Life Productions, Turner has created events in the Bay Area and abroad for the LGBT and larger community since 2007. And in 2016 they founded Town Biz Oakland, a statement apparel retail store and “community safe space.” For their work, Turner is the recipient of numerous honors and awards.

Read More About Chaney Here


Jennifer Whetzel
Ladyjane Branding

Panel: Using Technology & Data to Enhance Retail Market Growth

Jennifer Whetzel is a marketing professional and founder of Ladyjane Branding. For over 25 years, Whetzel has worked on branding, advertising, marketing, strategizing, and researching for Fortune 500 companies and B2B/B2C small businesses. After finding significant symptom relief in medical cannabis and emotional support from community members, she was inspired to use her professional expertise to help businesses in the cannabis industry develop smart, strategic and consistent brands that create deep connections with consumers. Jennifer’s signature creations, Ladyjane’s Archetypal Segmentation Model, Brand and Consumer Personality Quizzes and Two-Hour Brand Makeover all empower entrepreneurs in the industry to take their brand strategies into their own hands to stand out and sell more.

Read More About Jennifer Here

Don’t miss your opportunity to network and learn from the industry’s leading experts at the only industry trade show focusing solely on the California market. See you in Long Beach!

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